Helping Dealers Become Leaders Since 1977

Automotive dealerships have been a significant part of our agency’s business right from inception more than 30 years ago. While the brands, target customers, geography and competitive considerations may differ, there’s always a common element in our work.

To share with our clients our innovative and winning marketing philosophy, so together we may enjoy consistent market-surpassing growth.

Our 3 most important words:

Return On Investment

While Success is the end result at Cameron, the means to which it is achieved is of the utmost importance.
At Cameron we have some basic values and behaviors that we ALWAYS adhere to.

about-bulletWE GET THE BIG PICTURE – AND THE SMALLER ONE.

Brand identity is important. But not more important than driving next-day sales, each and every day. Our trick is to do both – continually reinforcing and differentiating your brand while driving daily traffic to your showroom.

about-bulletWE BRING IT ALL TOGETHER.

Creative and marketing expertise in both traditional and digital media – including digital strategists and search marketers exclusively focused on automotive vertical. Our aggressive, integrated programs drive new business across all key channels – print, broadcast, out-of-home, online and social media.
about-bulletA FULL-SERVICE TEAM.

Each client is assigned an experienced in-house team of automotive marketing experts, including an agency principal, account supervisor, account coordinator/co-op administrator, copywriter, broadcast producer/director and digital manager.

about-bulletPRO-ACTIVE – NOT REACTIVE.

We meet with each client’s monthly to present creative ideas and media strategy for upcoming programs.

about-bulletWE-RE FLEXIBLE.

Agency fees can be structured to meet each client’s needs, including discounted commissions and monthly retainers.
about-bulletWE KNOW WHAT WORKS.

We have a 30-plus track record of honing marketing strategies that deliver results for every brand.

about-bulletUNMATCHED MEDIA CLOUT.

Our experienced media research and buying team will develop the most effective strategy (digital and traditional) for any market. We leverage our buying power to obtain the absolute lowest media rates and maximum added value for each client.

about-bulletPROVEN PARTNERSHIPS.

Many clients have been with us for 20 years or more – proof of our ability to stay ahead of the curve with fresh ideas and strategies.
Founded in 1977 by Walter F. Cameron, the agency that bears his name began as a local ad shop doing work for many of Long Island’s top retailers. From those humble beginnings Cameron has grown to be considered one of the Northeast’s most respected full-service, AAAA advertising agencies, with accounts spanning many markets and categories.

Having been ranked by Advertising Age as one of the Top US Agencies is a source of pride for our award-winning staff of creative minds.

Our agency is one of the few that can offer real expertise in both traditional and digital media. We have over 30 years of marketing experience that allows us the ability to elevate and differentiate our clients from their competitors.