CASE STUDIES
See how Cameron added muscle to Levittown Ford's online conversion rate-and in turn-accelerate sales.
See how Cameron Advertising Helped Make Westbury Jeep #1 in Ram Sales
See how Cameron created a blockbuster regional new model introduction for Colorado Volvo.
See how turned around an existing low-performing digital strategy and dramatically increased leads and sales.
See how our innovative digital and traditional marketing approaches help our partners drive sales.
Challenge
Levittown Ford had seen declining web traffic and leads over a span of several months and asked Cameron Advertising to take over their Digital Campaigns from a national agency. They tasked Cameron with reversing declining web traffic and leads and building a dominant web presence.
Results
Cameron immediately implemented their exclusive CORE4 content strategy for Levittown Ford that enhanced deals, customer benefits, and made competitive advantages a strong focus. All digital campaigns super-charged to deliver dominant impression share and increased sales conversions.
After 6 months employing the Cameron team’s strategy and digital recommendations, Levittown Ford became Long Island’s #1 Ford dealer for sales volume, and has maintained this leadership position ever since.
Watch Eric Rivera, General Manager of Levittown Ford discuss the key to becoming Long Island's #1 Ford dealer.
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See how our innovative digital and traditional marketing approaches help our partners drive sales.
Challenge
Westbury Jeep has been the #1 Jeep Chrysler Dodge Dealer in the Northeast for the past several years however they had never been #1 in Ram sales. They challenged Cameron with creating a plan to propel them to #1 in Ram sales.
Results
Cameron implemented a multi-pronged approach including our proprietary search solution that pushed all competitors off page 1 of Google. We also launched highly targeted video campaigns showcasing Westbury’s Ram inventory and current offers. This created high awareness on social media, local websites and tier one websites. These strategies were tied in with additional efforts including TV and Email to saturate in-market truck consumers. Our efforts significantly impacted web traffic, leads and sales.
The plan was a success! Westbury became #1 in Ram sales for the entire year and continue to dominate monthly Ram sales in the northeast.
Watch Keith Donnelly of Westbury Jeep discussing why Cameron Automotive is his go-to agency for digital, traditional and all marketing efforts.
Example Ram Video Created by Cameron Advertising
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See how our innovative digital and traditional marketing approaches help our partners drive sales.
Challenge
Cameron was called upon to launch the new XC70 Crossover vehicle T6 model to the Colorado market.
Results
Cameron developed a multi-media Tier II and Tier III approach using print, direct mail, email blasts, and point-of-sale material. We Provided all support materials to individual retailers in the market for use in their advertising to increase share of voice.
Colorado Volvo dealers sold out of the new T6 model before the campaign ended. In a weak market that was down 38% throughout the Western region, Colorado Volvo experienced a positive sales month and was the only market in the U.S. to enjoy a year-over-year increase.
Cameron devised a multi-media campaign that leveraged the existing Volvo brand and identity to create a buzz and deliver exceptional results.
See how our innovative digital and traditional marketing approaches help our partners drive sales.
Challenge
Smithtown Toyota was struggling with digital campaigns and had a low impression share that saw competing dealerships gaining increasing presence in their market.
Results
Cameron Advertising created and launched an effective digital strategy consisting of search, display and social campaigns for both sales and service.
The campaign doubled their web traffic and gave them a 90% impression share in their primary PMA while increasing qualified leads and sales.
